If you would like to understand more about the Grocerant niche Foodservice Solutions can be your guide. http://www.foodandbeverageunderground.com/grocerants.html
Friday, July 31, 2009
If you would like to understand more about the Grocerant niche Foodservice Solutions can be your guide. http://www.foodandbeverageunderground.com/grocerants.html
Thursday, July 30, 2009
Grocerants ready to heat and ready eat products are so consumer friendly and well accepted today, I am prepared to say that this offer by Maggiano’s will be a smashing success. In fact it will be so big others on the Restaurant side will add a twist to it and copy! Success does leave clues and this one leads directly the consumer!
Supermarkets, Grocery stores, Convenience stores all have a big stake here. It is all about share of stomach. If Maggiano’s gets dinners two out of seven nights in a week, well that’s big? When the other players jump in, the race for the consumer share of stomach begins a new and will reach a new level!
For a state of the art grocerant program review leave a comment or contact Steven Johnson of Tacoma, WA based Foodservice Solutions. . http://www.anything4restaurants.com/blog/index.php/2009/07/restaurant-consumer-discontinuity-the-consumer-moved-first/
Wednesday, July 29, 2009
What does that mean to the consumer to be both a merchant & retailer? In the case of Eatzi’s it means authentic, fresh and individual; all of which are consumer empowering. Whole Foods is doing a good job at bridging the gap with the consumer. Empowering choice of duel Private Label products one packaged the other fresh ready to eat. Quick Chek understands this as well and continues to see success in the form of customer frequency levels.
The new normal is being able to do more than one thing at a time and the ability to do it well. Grocerants are the next level of foodservice! A&;P is on the move and in the right direction. What else can you do that will fit within your organization. The customer is ready for more options, ready to heat & ready to eat are booming. Is your company ready to open up dialogue on the Grocerant niche?
Tuesday, July 28, 2009
Who has the best vertically integrated marketing program for their ready to eat or ready to heat products, Village Pantry Convenience Stores or Boston Market?
Which company has the highest percent of food sales from the Grocerant sector products per store, Wawa or Safeway’s lifestyle stores? What Convenience store has the best Angus burger?
Did you know that THE NEXT BIG WAVE IS GROCERANTS? If not it may be time for a Foodservice program re-assessment or Grocerant program assessment from Tacoma, WA based Foodservice Solutions. http://www.anything4restaurants.com/blog/index.php/2009/07/restaurant-consumer-discontinuity-the-consumer-moved-first/
Monday, July 27, 2009
Consumers young and old are demanding more choice. Today that means they look for the choice in different ways, at different times. Why people eat and when they eat is paramount to where and what they will eat. More and more consumers of all ages are looking for food with fewer calories, less fat or bolder flavors. Positioning consumer friendly options directly for the consumer is always a win-win. How well do you think Ahold USA or Aldi are doing? Highland Park I think they are doing a great job what do you think? Is Cracker Barrel or Loves Travel Stops meeting your expectations?
The Grocerant niche filled with ready to eat or ready to heat portable foods is exciting. Just one of the over lapping hot button trends in this niche is better for you foods. Consumers are utilizing new tools to identify, quantify and qualify where and what they will eat. Where you find quality better for you foods today, Winerschnitzel, Quick Check, Maverik stores or Harris Teeter?
Send your comments directly to Steve Johnson or post them here. For more on Grocerants the next big wave click this link: http://www.foodandbeverageunderground.com/grocerants.html
Sunday, July 26, 2009
The stated reasons range from; food safety to labor guide lines, food costing goals etc all non consumer focused reasons. No matter what the reason they are self imposed, self regulated, and limiting. Some of the best chains utilize guidelines that are restrictive. They include, Corner Bakery, Wegmans, Sheetz, Central Market, HEB, Publix, Albertson, Boston Market, Starbucks, and A&P.
When equilibrium is reached in the corporate world in the grocerant nice; that means or so I have heard that “marketshare is growing, profit margins are higher than other sectors”. The reaction to that is; STOP, lets saver this and most importantly maintain what we have in niche customer satisfaction levels and profits.
This quagmire of internal regulation stifles creativity, limits growth and reduces the chance of true breakout products within the niche. One company Technomic a highly respected foodservice research firm has insights with their Retailer Meal Solutions Monitor that can assist you to break out of the confines of your day to day routine. Keeping up with the grocerant niche at a minimum or break away and lead the pack, the information is a platform for success. Companies from Brookshire Grocery, Bristol Farms, Lowes Foods, 7 Eleven, Houchens, Kroger and Kwik Trip can gain valuable insights. Steve Johnson and Foodservice Solutions understand this niche better most.
For more here is link to a recent article written by Mr. Johnson. http://www.anything4restaurants.com/blog/index.php/2009/07/restaurant-consumer-discontinuity-the-consumer-moved-first/
Saturday, July 25, 2009
Menu boards with calories on them are having an affect on consumers if you want a point of a solid point of differentiation; you had better understand that. It is my belief that copy cat niche chains have no marketing differentiation. Restaurants, C-stores and grocery operators are all faced with this new unstable paradigm. Grocery stores and C-stores on the East Coast have repositioned themselves with solid research, new highly educated staffs, and a laser focus on the consumer. Here is how I think they are winning: Packaging, Price, Portion, Portability and Purpose. Targeting the Grocerant consumer and sector!
Many in the food industry are reluctant to spend on research, quick to hire recycled industry vets, and even faster to copy what worked for others during the past 6 months, while looking no further. The Grocerant sector is full of opportunity for manufactures of food, food packaging companies, operators of Restaurants, Supermarkets, Convenience Stores and Dollar stores for new product ideation, positioning opportunities.
Friday, July 24, 2009
Starters: Packaged, pre-cut, pre-washed vegetables, wings, meatballs;
Entrees: Pulled Pork, Rotisserie Chicken, Ribs;
Desserts: Cream Puffs, Fresh Fruit, Individual Petifores.
Ready, Set, Cook! Then in less than 6 minutes the food was unpacked placed on serving plates and one pour a beverage for me while the other took out the trash. Everyone came the party was a smash hit and the food was GREAT! I was raised on slow cooking, planning and hard work. This my friends is much better! In fact FUN! At the time they did not know what I did for a living. It is just one of the reasons I get it. Grocerant ready to eat and ready to heat food is here to stay. I hope these neighbors stay as well. Interested in positioning your Grocerant food for success. Leave a comment and we will help.
Thursday, July 23, 2009
Wednesday, July 22, 2009
No matter the reason the rescission is top of mind for consumers and health is there as well. If customers have lost hours per week or lost employment both the high end consumer and the low end consumer are willing more conscious about spending money on food. They are showing signs and sending messages with their spending that they care about Health, Good Health and want a “better for you” product.
Quick service Restaurants are now posting calories on menu boards, many restaurant menus do the same. The information is a powerful veto over time for legacy menu items loaded down with fat and calories. Change is coming, it will continue in this area to come at a slow pace but very steady. Interpreting consumer data and global patterns is all part of Grocerant Program assessments, for one leave a comment. Who has the worst food in America for fat and calories? Albertsons- Fried Chicken, KFC, Pizza Huts Stuffed Pizza? Where is the best? Eatzi’s – salads, Wegmans, or the New A&P? Grocerant program placement can help you position for success.
Tuesday, July 21, 2009
The consumer price, service, value equilibrium is being reset. The consumer is re-evaluating priorities around time, income and activities. Many strong retailers understand that and are addressing the issue head on. The pro-active retailers can be found in the Convenience Store sector, Grocery sector and Restaurant sector.
Kwik Shop, the convenience store chain owned by Kroger, is considering adding pharmacies to its stores. Kroger understands that the consumers like the attributes of Kwik shop; additionally realizes the consumer wants more! Grocery stores like Central Market have added hot food to-go of restaurant quality. Starbucks realized that people do not want less coffee; they want more experience so they are extending the experience into additional brand food print to accommodate their consumers. Foodservice Solutions understand it as well. The Grocerant sector is not static, it is dynamic and booming. Interested in an understanding traditional positioning in non-traditional times? Need to learn more about a Grocerant tour, Grocerant program assessment or simple in-depth consultative understanding of the growing Grocerant niche? Read more on this blog or contact me directly for more information.
Monday, July 20, 2009
Summer is the time to picnic! Today choice’s are outstanding. Do you want to stop at H. E. Butt and pick up a complete Grocerant meal with all of the components easily available. You can stop at Exxon’s On The Run and pick up any thing from sushi to salsa. Stopping at Metropolitan market one can get Breakfast bundled to go. Food Lion has the On The Go Bistro where bundling grocerant style components is the key element. Then there is Hess Express where ready to eat or ready to heat food is positioned to sell.
Looking around the industry it is easy to see why the Grocerant sector is booming. Day or night high quality food can be found ready to eat and or ready to heat. Is your company on top of the Next big wave Grocerants? Grocerant program assessment are available and industry research can assist you in positioning your self for continued success. Foodservice Solutions is having a picnic today!
Sunday, July 19, 2009
The grocerant sector is about consumer choice in ready to eat, ready to heat food. Don’t let Brand protectionism get in the way of your companies success. In this and many other cases the customer is the answer. Leave brand protectionism to brand manages that do not understand channel blurring. Want to keep up with what is happening in the Grocerant sector? Contact me directly and I will send you a copy the new Technomic Retailer Meal Solutions Monitor. Success can be found from 7 Eleven, Boston Market, Holiday Food Stores, Kwik Trip, Gaint Eagle and Eatzi’s. Success leaves clues, first clue is keep informed.
Saturday, July 18, 2009
What a great week it was. I want to take this time to thank all of you that I so that called and I spoke with, Email and those of you who left me messages. The Grocerant sector is truly taking hold, from North to South and East to West. This week I spoke too many of you directly about Technomic’s RMS Monitor. I again want to take this opportunity to recommend the Monitor here on my blog. The information contained within the RMS Monitor is niche focused, powerfully relevant, consumer reflective and regionally revealing.
Many of you asked about the possibility of a Grocerant Tour, without doubt, that is something that we can arrange and do. For those of your interested feel free to contact me directly via phone or Email. So far the request have been on viewing ready to eat hot food and interesting packaging products. Any suggestion or specific geographical local or company specific request will of course be considered. Keep in mind that we also conduct Grocerant program assessments.
The Ready to eat, ready to heat prepped and prepared food niche or Grocerant niche continues to build momentum with the consumer. Companies from Piggly Wiggly, Vons, ACME, Aidi, HEB, Sheetz, and Wawa all are active in the Next big wave; The Grocerants niche!
Friday, July 17, 2009
Then when questioned which product categories are most likely to introduce services and products that are new and different from what’s currently available, 34 percent of respondents indicated household products, 28 percent included personal products, and only 26 percent indicated food and beverage. Again when questions which products were the most innovative according to 60 percent of respondents. “Electronic media (58 percent), cameras and video equipment (54 percent) also ranked highly.” The food industry has not been meeting the needs set of the consumer when it comes to innovation.
Well enough said! Why do we still see a majority of Grocery stores, Convenience stores sell fried chicken as there featured retail meal solutions? The consumer has and is moving on. The consumer wants Grocerant style food that is ready to eat, ready to heat and portable.
On the restaurant side perceived better for you products are driving sales for Yum brands KFC, and we all know of the success that Chipotle is showing. Whole foods is turning heads with quality ready to eat and ready to heat foods. Grocerant style food is leading the way in portability and consumer choice. It is different, comes in a different format and packaging. The opportunity is out there for all. If you would like a Grocerant program assessment feel free to contact me directly or leave a comment.
Thursday, July 16, 2009
WHITEHOUSE STATION, N.J. -- Quick Chek, a chain of 119 convenience stores throughout New Jersey and southern New York, is launching a new collection of quarter-pound Angus beef burgers.The six unique varieties include:-- The Classic American with yellow American cheese, pickles, tomatoes, red onions, lettuce, ketchup and mustard on a Kaiser roll;-- The Bourbon BBQ with cheddar cheese, bacon, red onions and bourbon barbeque sauce on a Kaiser roll;-- The Spicy Buffalo with white American cheese, tomatoes, lettuce and spicy buffalo sauce on a Kaiser roll;-- The Roasted Tomato & Garlic with roasted red peppers, fresh mozzarella and roasted tomato and garlic spread on a Kaiser roll;-- The Southwest with Monterey Pepperjack cheese, lettuce, tomatoes and mayonnaise on a Kaiser roll; and,-- The Ultimate with provolone cheese, pickles, lettuce, tomatoes, red onions and Texas horseradish sauce on a Kaiser roll."We're happy to bring our customers another new and exciting choice on our expansive fresh food menu," Jennifer Vespole, senior category manager of foodservice, said in a statement. "The launch of our new quarter-pound Angus beef burgers represents our commitment to offer a wide variety of menu choices that satisfies every craving morning, noon and night."Regularly priced at $4.49 each, Quick Chek customers can try a new Angus beef burger of their choice for $2.99 each every Friday for a limited time. In addition, on July 17, from noon to 4 p.m., the retailer’s own Burger Brigade will visit Jersey Gardens Mall in Elizabeth, N.J., where they will offer shoppers the chance to share their own "beef" on videotape. Each participant who records their own "beef," will receive a coupon for a complimentary Quick Chek quarter-pound Angus beef burger.
Wednesday, July 15, 2009
GEORGE BERNARD SHAW
Grocery Stores, Convenience stores and Supermarkets have upped the quality of prepped and prepared meals. The stated goal is to compete with restaurant quality food products. Central Market, Whole foods and Wegmans are doing an outstanding job and obtaining customers reviews at times higher than many restaurant chains. Albertsons and Safeway are vastly improving in quality and pushing price points that draw customers back for more.
The deep discounts that chain restaurants have been offering to lure cash-strapped customers out of their kitchens may coming back to bite them. There focus has gone from “quality” food to food price focused. Restaurant chains ranging from Denny's to Applebee's this year have been giving away food in special promotions or special offering deals to boost customer frequency. While Yum Brands Inc., who’s Taco Bell and Pizza Hut brands have been emphasizing low-priced seems to be the only focus.
Grocerant ready to eat ready to heat food must first be GOOD, Second better than one can make at home and third be portable in consumer friendly packaging. Foodservice Solutions offers a Grocerant program assessment. Interested in a Grocerant program assessment, leave a comment or contact me directly.
George Bernard Shaw said, “There is no love sincerer than the love of food.” There is no greater gift that customers that love your food, brand and service. What are your customers putting in there shopping basket and how is your food stacking up?
Tuesday, July 14, 2009
While the vast majority of Convenience stores in America are franchised owned that is the largest reason many C-stores are slow to enter the Grocerant sector. Franchisee in many cases utilizes family for a work force and think low labor equates to greater profits. It is not untrue. However the chains that are privately owned focused on the consumer are garnering large share of new customer base from there Grocerant style ready to eat and ready to heat meals. The opportunity is tremendous however breaking the labor metric mentality is an entirely different issue. The focus needs to be on the unmet consumer need set, then volume and profits will follow.
Monday, July 13, 2009
Or Grocerant The Next Big Wave can be found at: http://www.foodandbeverageunderground.com/grocerants.html
Sunday, July 12, 2009
The opportunity in private label ready to eat Grocerant™ has never been better. Most organizations now have category managers and brand or product private label brand managers. Resetting of the price value quality equilibrium will benefit those whose brand established brand identity with validity. That is just what brand managers do. Grocerants the next big wave article can be found with the following link.
or additional article at:
Saturday, July 11, 2009
Friday, July 10, 2009
Thursday, July 9, 2009
MightyMunch kids meals look fun, they sound tasty, MightyMunch says that they are kid-tested and good. What I saw on the site and like was “Each kids meal is balanced to limit overall fat, saturated fat and sugar content, and contains protein, grains & fruit as well as a sweet treat and a fun surprise. Natural ingredients are at the core of MightyMunch kids meals – our food contains no trans fats, high fructose corn syrup, MSG, artificial flavors or artificial colors. MightyMunch kids meals also have no peanut or tree nut ingredients. Every food product includes full allergen and manufacturing warnings about cross-containimation. Each food item is individually packaged and needs no refrigeration or heating – that means you can eat MightyMunch kids meals anytime, anywhere!” The fact that each packet needs nor refrigeration or heating is appealing to time starved parents. The opportunity of Grocerant style food for all segments is growing and so are the avenues of distribution. Success leaves clues and Foodservice Solutions can assist you in building a successful grocerant program starting with a ready to eat ready to heat niche program opportunity assessment.
Wednesday, July 8, 2009
Restaurant quality food, prepped and portable is empowering the consumer’s choice on what and where to eat. No longer do consumers have to drive out of there way to a “destination” restaurant they can stop on the way home and pick up a variety of qualitative food components ready to eat. In the Grocerant sector the competition is heating up in Take-out & Take-Away. Bundled meal components are changing and evolving by region and family size. If you would like a strategic grocerant niche opportunity assessment leave a comment or contact Steven A. Johnson Foodservice Solutions in Tacoma, WA.
Tuesday, July 7, 2009
Monday, July 6, 2009
Sunday, July 5, 2009
The price, value, service equilibrium is being reset. Morton’s closed 3 units on July 1st and continues promoting bundled value meals. In New York City at the high end we are witnessing the same occurrence. When will it end? Only when the consumer is on the upswing. I predict that we will see increasing competition in the US between Grocerants, Convenience Stores, and Dollar Stores, Supermarkets all focusing in on US chain Restaurants. Yes the competition is heating up and the grocerant sector is on the move and price value of bundled product offerings is the reason.
Saturday, July 4, 2009
I found this posted on Burbed July 3rd it is their 4th of July 3 city cost of Groceries, since I received many comments via Email to the last price listing here we go again: This is "Burbed's latest installment of "Groceries cost more in the Bay Area." As usual, I have compared 3 cities where Safeway is available: Cupertino, Seattle (possibly our new enemy), and Washington D.C." Since I live in the Seattle area and completed my college in SF and then owned my first restaurant in Santa Clara I enjoy looking at these numbers and am sure you will as well.
More than Seattle
More than DC
Coke (12 pk)
Beef Back Ribs
Pork Loin Bank Ribs
Can of Corn
Match Light Charcoal
Organic Corn Chips
Red Roma Tomato
Friday, July 3, 2009
Thursday, July 2, 2009
The Müvbox, pictured above is a standard shipping container that's 8ft deep and 20ft long. The wonder moment comes when it is miraculously turned from a container into a 'chic fast food' restaurant in 90 seconds at the touch of a button. Müvbox features a fully functional kitchen with enough space for four members of staff and a wood-fired pizza oven. The walls of the container collapse to create a covered patio with enough room to serve 28 people, half of whom can be seated at small bistro tables. The concept has some laudable eco features, too: the structure is a reused container and little construction is needed to install it. Müvbox's floor is made from recycled tires and its roof contains solar panels to provide up to 40% of required energy. And it's easily shipped by land or sea. Müvbox wasn't developed as a one-off restaurant: it's a business concept that can be used the world over.
Wednesday, July 1, 2009
BYOB bring your own bag the next time you go to a Grocerant. World wide this recycling ideation is picking up steam in 2002, Ireland passed a tax on plastic bags. Here on the West Coast San Francisco, Seattle Los Angeles, and Portland have or may impose a tax soon. In Canada a fee on bags is in place and the proceeds from the charge on plastic shopping bags will be used to support WWF Canada’s conservation efforts. Most notable is the fact that since the fee began this year a reduction in excess of 66% has been see at Superstores parent Loblaw. In Ireland after an advertising awareness campaign this began to happen; the result noted a 94 percent drop in use of plastic bags. They have been replaced by reusable cloth bags. If your in the Restaurant business, Grocery, Convenience Store or Dollar Stores ready to eat or ready to heat grocerant sector recycled cloth bags might just be something to look at. Globally the consumer is obviously very receptive, don’t fight a strong trend, and remember the trend is your FRIEND!