Research company after
research company of late has reported the success the grocery sector is finding
selling ready-2-eat and heat-N-eat fresh prepared food. NPD reported between 2006 and 2012 that the
grocery/supermarket sector increased sales of prepared meals by 46 Million.
Then Technomic projected that the rate of growth within the grocery ready-2-eat
prepared meal space would be larger than the growth rate for the restaurant
sector in both 2013 and 2014.
Here
is one example how the grocery store sector got cooking. Schnucks registered Dietitian Kara Behlke
is partnering with the team at Schnucks Kehrs Mill, “to deliver
Summer Cooking Camps for young foodies ages 5-8 and 9-12. Camps start
Monday, June 10 and run through Friday, Aug. 9, but it’s based on a flexible
schedule so campers can also register for individual classes…
Each action-packed
day offers a different theme and a new hands-on food adventure. According
to Behlke, the summer program will offer a complete learning experience with
cooking and nutrition lessons as well as related crafts and activities.
“This is not like your typical summer camp. Our schedule is designed to
be flexible in order to fit into every family’s busy summer schedule.
Young foodies can sign up for one class, for a morning or afternoon session, a
full week or multiple weeks,” she said.”
Behlke and the
Schnucks summer nutrition team are making learning fun and exciting with themes
like “Campfire Cooking” and “Magical Wizardry” for the younger set and
“Chuckwagon Chow” and “Tie-Dye Surprise” for the older age group. “Kids will
learn to cook with recipes, work with kitchen equipment, create crafts to take
home and participate in activities all focused around making food fun and
learning how to prepare nutritious foods,” Behlke said. “Smaller class
sizes and a team of support staff, means more individual attention and more
happy campers!”
The Classes range
from $20-$30 or $90-$130 for a full week pass. For more visit Schnucks
kids camps and classes, visit www.schnuckscooks.com/for_kids.asp.
Steven Johnson is Grocerant Guru at Tacoma,
WA based Foodservice Solutions, with extensive experience as a multi-unit
operator, consultant and brand/product positioning. Since 1991
Foodservice Solutions® of Tacoma, WA has been the global leader in the
Grocerant niche for more on Steven A. Johnson and Foodservice Solutions® visit http://www.linkedin.com/in/grocerant or twitter.com/grocerant
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