When Apple released a special phone (iPhone X) for the 10 year anniversary
of the fist iPhone facial-recognition technology became a social media talking
point. Sure there were a couple of
glitches but they were resolved quickly and iPhone X customers like the phone
and facial-recognition technology has become a new industry standard according
to the team at Tacoma, WA based Foodservice
Solutions®.
Now that facial
recognition is more accurate and in use every day several restaurant operators
have begun implementing it in stores via a new POS systems that recognize
customers and drive increased throughput.
Jon Alexis, partner in the fast-casual
Malibu Poke in Dallas spoke with Ron Ruggless of NRN and stated “Every
generation is having fun with it”, which opened Nov. 28 with three kiosks that
allow guests to save their order history and access them again through facial
recognition. “It has exceeded my expectations.”
Alexis, who also owns two full-service
T.J.’s Seafood Market & Grill units in Dallas, said in another
interview “I would say a minority of guests use it, but it’s a growing
minority,” said “Our concern in the beginning was that it was going to be a
parlor trick and no one would use it,” he said. “But the biggest thing that
happened was iPhone coming out with its X [model] and facial recognition
capabilities. That was the seal of approval that this is real.”
Facial-recognition capabilities are
expanding around the world in companies the ilk of North Palm Beach, Fla.-based
BurgerFi International Inc., Plymouth Meeting, Pa.-based Bryn + Dane’s, and
Burlington, Mass.-based UFood Grill. A KFC affiliate in China tested
facial-recognition earlier this year.
Success does leave clues www.FoodserviceSolutions.us is the global leader in grocerant niche
business development. We can help you
identify, quantify and qualify additional food retail segment
opportunities. Has your company had a
Grocerant ScoreCard completed a Grocerant Program Assessment, or new Grocerant
niche product Ideation? Want one? Call 253-759-7869 Email: Steve@FoodserviceSolutions.us
No comments:
Post a Comment